Ask A PPC: How Can You Tell If You’re Overspending? via @sejournal, @navahf Learn how to avoid overspending your campaign budget and ensure accurate conversion tracking in this latest edition of Ask A PPC. The post Ask A PPC: How Can You Tell If You’re Overspending? appeared first on Search Engine Journal.

How Important Is The Keyword In Paid Search? via @sejournal, @navahf From its history to current state, and whether it will retain its relevance or gradually fade out, learn more about keywords for your marketing strategy. The post How Important Is The Keyword In Paid Search? appeared first on Search Engine Journal.