#marketing

Trying to understand how much to spend on marketing

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Trying to understand how much to spend on marketing I have an apparel store that has a $45 AOV and all sales so far have been organic through TikTok/SEO. I make a 50% profit margin. How much can I spare for CPA do you think if I start paid ads? submitted by /u/Zoroaster23

Reddit ecommerce 540 2023-10-28

Here’s What Happened In Social Media Marketing Recently (New Changes)

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Here’s What Happened In Social Media Marketing Recently (New Changes) 1/ Pinterest launched New Ad Tools for Shopping Ads & Shuffles. 2/ Youtube is testing a new vertical feed for livestreams. 3/ Elon Musk Plans to charge a small amount to use Twitter, this is for everyone. 3/ Meta is testing WhatsApp Ads, One of their Exec declined the rumour. But many Advertisers got informed about testing in Ad manager. 4/ C…

Reddit Social Media 1.2k 2023-10-21

Apple continues to use our own mortality as marketing

( www.theverge.com )

Apple continues to use our own mortality as marketing Apple touted the watch and iPhone’s lifesaving feature in a new ad. | Screenshot by Emma Roth / The VergeIn recent years, Apple’s presentations have started to feature a new type of messaging: without an Apple Watch, you might be mauled by a bear, drown inside a sinking car, get stuck in a trash compactor, or even succumb to hypothermia after fa…

The Verge 985 2023-10-14

Why are most TV show posters and marketing promo just a photo of the cast standing next to each other?

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Why are most TV show posters and marketing promo just a photo of the cast standing next to each other? When you search up Suits on Google Images, this is the photo you’re greeted with. When you search up Firefly, you’re met with a bunch of photos like this. The cliché of a bunch of the cast members standing together and looking plainly at the camera for a promotional photo is so tired, and as a bigger fan of films, I struggle to get into TV becau…

Reddit Television 198 2023-10-10

What Is Customer-Centric Marketing?

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What Is Customer-Centric Marketing? Customer-centric marketing is a modern approach to marketing that prioritizes customers’ needs in all decisions related to advertising, selling, and promoting products and services. It goes beyond knowing your customers just to generate leads and fill your sales pipeline. Instead, it describes a pivotal shift in mindset—one that focuses on what’…

Agora Pulse 216 2023-10-08

What Happened In Marketing Recently (Youtube Ads Shift)

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What Happened In Marketing Recently (Youtube Ads Shift) 1/ TikTok Plans to disrupt the messaging part of social media, plans new hires. 2/ Pinterest Algorithm changes to embrace a focus on body positivity & Diversity in content rankings. 3/ Dentsu Creative launches their 2023 CMO report. 4/ Facebook news in UK, France & Germany goes away. 5/ X Blamed for not labelling Ads, and also bans data scra…

Reddit Social Media 140 2023-10-06

The Three Pillars Of Content Marketing Strategy

( www.searchenginejournal.com )

The Three Pillars Of Content Marketing Strategy Discover a new way to elevate your marketing strategy by formalizing your company’s approach to content marketing. The post The Three Pillars Of Content Marketing Strategy appeared first on Search Engine Journal.

Search Engine Journal 188 2023-10-05

Does shopify do anything for SEO / marketing?

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Does shopify do anything for SEO / marketing? I’m launching a (few) new product lines, and I’m outlining the selling points. I have an Etsy store, but I’m not going to put these products on there, because I feel ideas get copied these too easily. So my own webshop it is. For my other brand I have a woocommerce shop, but that took forever to build, and I want to launch this ASAP My options n…

Reddit ecommerce 199 2023-09-27

Marketing

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Marketing What is the best way to start marketing myself in my community? I want to make some money and love photography. I love doing product photography, I’m trying out portraits, and my passion is automotive. My parents won’t let me do anything out of my neighborhood. How would I market myself?? Nextdoor doesn’t work well, I haven’t yet tried Facebook …

Ask Photography 98 2023-09-27

Does Social Media Count as a Real Marketing Channel?

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Does Social Media Count as a Real Marketing Channel? As marketers, we typically refer to what we do as social media marketing. But is social media really a marketing channel? Can it generate measurable conversions and sales? Or is it more of a space for community building and engagement? In this article, we’ll explore both sides of this great debate. We’ll consider the concept

Agora Pulse 178 2023-09-25

Formula 1 Owners Are Stuck Marketing A Sport After They Sold Us Entertainment

( jalopnik.com )

Formula 1 Owners Are Stuck Marketing A Sport After They Sold Us Entertainment At the 2023 Italian Grand Prix, Max Verstappen of Red Bull Racing became the Formula 1 driver with the most consecutive wins in history. Of the 14 races run so far this year, Verstappen has won 12 of them; his teammate Sergio Perez has won the remaining two. If you’ve started getting a little bored, we can’t blame you… Read more…

Jalopnik 116 2023-09-21

Affordable marketing automation tools?

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Affordable marketing automation tools? Hey eC reddit, I’m currently searching through the internet looking for an automated ‘abandoned cart’ email solution, but not having a lot of luck with the big players. I just need something simple where I can send three reminder emails to a customer with a week or two inbetween. I’m not looking to build a massive email list (yet), but every e…

Reddit ecommerce 124 2023-09-18

LPT request: The network marketing thing does not sit right with me.

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LPT request: The network marketing thing does not sit right with me. The persuasion tactics was what brought my interest down as soon as I began showing any. How do I identify if it’s legit and I will not face any long term risks? At this point I’m wondering if it’s even a good idea at all. submitted by /u/Candid-Source199

Life Pro Tips 174 2023-09-09

Help with shopify marketing

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Help with shopify marketing Hey guys!, I have launched my new shopify store. I’ve having problems getting traffic into my store. Tried paid marketing advertising but is not doing great. For those who’ve had success, what promotional strategies worked best for you? Are there any underrated marketing tools or channels I might be overlooking (I know there’s a bunch that uses …

Reddit ecommerce 173 2023-08-31

personalized onsite marketing?!

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personalized onsite marketing?! I want to use my Shopify purchase data to make my site feel more personalized for returning customers. I’m sure this can be done. Something like the local grocer, where customers are known and efficiently helped with their shopping needs. And I’m working with a development team in the marketing automation space. They want me to find others with …

Reddit ecommerce 150 2023-08-29

Do any of you use Twitter for marketing or your business?

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Do any of you use Twitter for marketing or your business? Hi everyone, so I have a small digital marketing business, and was wondering what everyone else finds useful. I use Facebook a lot for ad management, and consistent lead generation. Instagram as well and some Tik Tok. I do not use Twitter a whole lot, but was wondering if anybody does. When I scroll through twitter it is just filled with trash a…

Reddit Social Media 133 2023-08-28

I need some Marketing help and tips to Simplify the Checkout process

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I need some Marketing help and tips to Simplify the Checkout process I have a small upcycled/reworking clothing business. I am facing a challenge with making the clothing. It is quite labour intensive and there’s a lot of skill to it, so I want to offer “custom made” clothing where customers can “create their own” clothing and then we source, and repair the clothing for them in the style they want. Hope this make…

Reddit ecommerce 178 2023-08-26

How to increase Word of Mouth marketing from purchasers while they wait for their order to arrive?

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How to increase Word of Mouth marketing from purchasers while they wait for their order to arrive? Hi everyone! Our jewelry is handmade upon order so it takes about a month before the customer can finally receive it. I noticed many of our customer will keep coming back to our website to look at the photos and videos of the piece they ordered I assume in anticipation, and some to check their order status in their account for the delivery statu…

Reddit ecommerce 174 2023-08-25