Keyword Planning Question – SEO For all of you SEO experts: – Is it better to use a high volume & high competition keyword, or a low volume & low competition keyword? For illustration, in the last 3 months: – 5400 volume & High Competition (especific keyword) – 70 volume & Low Competition (extremely especific keyword) Sports niche. No further description. submitted by /…

AI-Enhanced Keyword Selection In PPC via @sejournal, @brookeosmundson Discover how AI enhances PPC keyword strategies, from finding new keywords to optimizing existing campaigns and refining negative keyword lists for better results. The post AI-Enhanced Keyword Selection In PPC appeared first on Search Engine Journal.

Many Amazon Sellers Mismanage Their PPC with the Wrong Campaign Structure. How It’s Doubling Their Expenses & Strategies for Correction. BONUS: Single keyword vs multi-keyword campaigns. After working with different sellers, I noticed a common issue that many Amazon Sellers get wrong – their campaign structure. Majority of Amazon Sellers have a faulty foundation in place (wrong campaign structure) that results in inefficient optimization, wasted ad spend and ultimately influences their profitability.Here are the common mistakes …

Keyword Stemming: Is It A Google Ranking Factor? via @sejournal, @MattGSouthern Is keyword stemming a Google search ranking factor? Let’s investigate those claims and get clarity around keyword stemming and its relationship with SEO. The post Keyword Stemming: Is It A Google Ranking Factor? appeared first on Search Engine Journal.

How Important Is The Keyword In Paid Search? via @sejournal, @navahf From its history to current state, and whether it will retain its relevance or gradually fade out, learn more about keywords for your marketing strategy. The post How Important Is The Keyword In Paid Search? appeared first on Search Engine Journal.

Threads Tests Keyword Search In Australia & New Zealand via @sejournal, @kristileilani Explore the new search functionality for Threads and how it will help users discover content on the social platform from Instagram. The post Threads Tests Keyword Search In Australia & New Zealand appeared first on Search Engine Journal.

Keyword for blog=blog? I am working with a freelancer to conduct onsite SEO for my hard-to-find fragrances website. In reviewing his work, I noticed the keyword for my blog page as “blog.” I brought the issue up with the contractor, and he says I can use more specific keywords in blog posts. Am I missing something, but that seems to simplistic and common? Is this fre…