Advertising for an indie record label Hello! What type of ads would you use to promote songs as a music label? I’m an artist at said label and also I’m the marketing help. I work professionally in an agency but I never had any experience in music ads. 🙁 I would appreciate the help a lot: which type of ads do you recommend? which platforms do you recommend? posting strategies …

Avoiding advertising on days where consumers are more content with browsing than purchasing…??? This is not a complaint so please don’t misunderstand…. I noticed there are a lot more intentional and serious buyers around the years end. When a fresh year comes there appear to be more people content with dilly dallying on their phone and clicking everybody’s ads and running up their PPC cost. This trend isn’t very hard to see or foretell. …

Advertising recommendations ? I have tried Google shopping ads and though it brought in some sales, it is very costly. I may stick to search ads for now. Does anyone advertise elsewhere/ recommends any ad platform for herbal supplements ? submitted by /u/humxoxo

What advertising avenue to use? Hi all, I am starting my first business and haven’t really dabbled much in the advertising / ecommerce space before. My business is a social soccer coaching clinic for kids ages 3-6. Few questions: – What is the best avenue to begin advertising? – Which platform would be best to use? – How can I iterate and learn from advertising online to und…

What Is Programmatic Advertising? How Does It Work? via @sejournal, @brookeosmundson Harness the power of programmatic advertising with this in-depth guide. Learn the mechanics and strategies to take your advertising to the next level. The post What Is Programmatic Advertising? How Does It Work? appeared first on Search Engine Journal.

Any tips for social media advertising? Hi, Recently I opened my Shopify clothing brand store and after some organic sales through social media and friends, I am struggling to get more purchases. I have tried running Instagram ads but they did not really work. How are you guys getting online sales? Are you profitable with other social media ads? submitted by /u/blockbuster17

B2B: Using Order Data to Build Customer Profiles – for advertising & marketing purposes I operate a small e-commerce store primarily catering to businesses. My goal is to create customer profiles, enabling me to target similar audiences known as “lookalike audiences” for marketing purposes. The approach I’m considering involves analyzing customer order details to gain insights into the specific type of companies making purchases, a…

How does the short to mid-term future of social media advertising looks like? tl;dr: witnessing social media having become a business platform for a vast number of people in a wide array of professional domains, believing the model’s about to erode, and wondering about the next wave The plot: I’m a language teacher who’s had a pronounced distaste for social media culture that’s been ruling our customs for quite a while n…

Advice for a beginner online coach looking into advertising Ok so I’ve been coaching friends and family for free for a while now to get experience, but I’ve not been able to get any actual clients, partially because people know me for a different business in person, and give me referrals for that instead of coaching. I’ve told them about my coaching, but everyone still knows me for my small success with …

Microsoft Advertising Shares Holiday Season Marketing Playbook via @sejournal, @kristileilani Discover Microsoft Advertising’s insights for maximizing holiday sales from its free 30-page Festive Holiday Marketing Playbook. The post Microsoft Advertising Shares Holiday Season Marketing Playbook appeared first on Search Engine Journal.

Most of ESPN’s accounts went dark after Disney dropped advertising on X The VergeMost of ESPN’s accounts were inactive yesterday after Disney announced on Friday that it was done advertising on X, formerly Twitter. Disney’s decision followed posts by platform owner Elon Musk agreeing with antisemitic and white power accounts. AwfulAnnouncing spotted the inactivity yesterday, noting that the main ESPN account has alm…

Apple and Disney have paused advertising on X after Elon Musk promoted antisemitic tweet Apple joins IBM in pausing its online advertising campaigns on X following a wave of controversy involving antisemitism and X owner Elon Musk.

Need some ideas to find people who have mastered eCommerce advertising Hello eCommerce bretheren! I am in the process of entering the eCommerce battlefield, and in some ways I’m relatively prepared. I believe I have a great product with a clear, well-defined, and eager niche. The product is small and easily manufactured, but at the same time unique and somewhat difficult to imitate. Additionally, the brand story wi…

Apple Pausing Advertising on X Following Latest Elon Musk Controversy Apple is pausing all of its advertising on social network X, formerly known as Twitter, reports Axios. The decision comes following antisemitic remarks that Musk made on Wednesday. After advertisers fled from X after Musk’s takeover of the social network, Apple continued to pay for ad spots, and has been one of the Twitter’s largest ad partners…

IBM suspends advertising on X after report says ads ran next to antisemitic content IBM’s announcement that it’s halting ads on X came a day after Elon Musk boosted an antisemitic post on his platform

LPT: When you do a Google search, if the top result says “sponsored” and the one just below it is for the same website, click the second one. This keeps that company from having to pay Google’s advertising fees which are of course ultimately related to us as customers thereby driving up our costs. submitted by /u/Kileni

Advertising a Jewerly store Hey everyone, I am launching my site soon and looking to advertise on Facebook. I am going to post creatives of specific items I have selected. Should I link directly to that item or should I link to the main front page? Any other advice will be greatly appreciated! If you want to check it out (it’s in Hebrew but you can translate to English in …

Microsoft Advertising Updates: More Emails About Non-Compliant Ads via @sejournal, @MattGSouthern Microsoft Advertising is sending increased policy violation email alerts to inform customers faster when ads or keywords are disapproved. The post Microsoft Advertising Updates: More Emails About Non-Compliant Ads appeared first on Search Engine Journal.

What B2B businesses you should always avoid doing paid advertising on Facebook? For paid advertising of B2B Businesses, LnkedIn would always be more preferable than Facebook. But Facebook might have its own potential as well specifically for some B2B businesses. I wanted to know if anyone has had terrible results with Facebook paid advertising for specific types of B2B business and if possible the B2B businesses with good …

Pinterest stock closes up 19% after earnings beat, advertising outlook Pinterest stock boomed Tuesday after a strong earnings report Monday.