#ads

YouTube Announces AI-Powered Creative Guidance In Google Ads via @sejournal, @kristileilani

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YouTube Announces AI-Powered Creative Guidance In Google Ads via @sejournal, @kristileilani Discover how Google’s new Ai-powered creative guidance for Google Ads could revolutionize YouTube ad campaigns, increase conversions, and decrease ad costs. The post YouTube Announces AI-Powered Creative Guidance In Google Ads appeared first on Search Engine Journal.

Search Engine Journal 147 2023-10-01

How To Switch From DSA To PMax To Future-Proof Your Google Paid Ads via @sejournal, @siliconvallaeys

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How To Switch From DSA To PMax To Future-Proof Your Google Paid Ads via @sejournal, @siliconvallaeys Plan ahead of a possible sunset of DSAs and leverage PMax to automatically fun ads for your site. Here’s how you can seamlessly transition. The post How To Switch From DSA To PMax To Future-Proof Your Google Paid Ads appeared first on Search Engine Journal.

Search Engine Journal 237 2023-09-30

Learnings from Facebook Ads – August 2023 – Agree?

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Learnings from Facebook Ads – August 2023 – Agree? Hello! I’m a FB / IG ads expert… Yes, FB / IG still works! These are my main learnings from August 2023: When launching a campaign with multiple creatives, set the budget at the ad set level and have one ad per ad set so that the budget can be equally distributed. If not, Facebook’s algorithm starts favoring one way too fast and doesn’t give …

Reddit ecommerce 165 2023-09-24

FTC judge decides Intuit’s ā€˜free’ TurboTax ads did mislead consumers

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FTC judge decides Intuit’s ā€˜free’ TurboTax ads did mislead consumers Image: GettyIntuit, the parent company of TurboTax, is still facing blowback over claims it tricked people into using its ā€œfreeā€ tax filing service that wasn’t actually free. In a ruling on Friday, the Federal Trade Commission’s chief administrative law judge (ALJ) ruled that Intuit ā€œdeceived consumersā€ and ā€œengaged in deceptive advertising.ā€ Th…

The Verge 202 2023-09-24

Getting lots of likes/reactions on ads but ≠ any purchases yet

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Getting lots of likes/reactions on ads but ≠ any purchases yet Take a look at my Shopify site and let me know your thoughts , here is the product I’m currently running ads on. I know it can improve , it’s a work in progress but it would be great to get some external feedback. Getting ads to cart but ≠ purchases submitted by /u/Ok-Zookeepergame-401

Reddit ecommerce 185 2023-09-21

Anyone running Broad Facebook Ads?

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Anyone running Broad Facebook Ads? Hey all, I’ve been running Facebook Ads for quite a while, but I’ve always been interest testing and scaling those interests into CBO’s. I’ve recently opened a new store and my product is pretty broad, would it be a good idea to run a CBO off the rip with Advantage+ Audience? submitted by /u/bronzesmurf150

Reddit ecommerce 176 2023-09-20

Google will soon require disclaimers for AI-generated political ads

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Google will soon require disclaimers for AI-generated political ads Illustration: The VergeGoogle will soon start requiring political advertisers to ā€œprominently discloseā€ when they made their ads with AI, as reported earlier by Bloomberg. Starting in November, Google says advertisers must include a disclosure when an election ad features ā€œsynthetic contentā€ that depicts ā€œrealistic-looking people or events.ā€ Tha…

The Verge 181 2023-09-19

FB or TikTok ads?

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FB or TikTok ads? Hello, my store grows with FB ads very well. So I tried TikTok Ads but here it is most likely pay for dust. Minimum traffic no conversions… Since FB ads get more an more expensive Iā€˜m searching for an alternative.. Does anyone know why? Or its that there is no potential audience for my niche (spices and herbs) Thank you in advance guys. šŸ™‚ …

Reddit ecommerce 200 2023-09-18

Ads aren’t spending today for some reason

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Ads aren’t spending today for some reason So yesterday I made a post and got lots of orders, and for some reason both adsets aren’t spending. my adset is broad, i have lots of test captions. How do I diagnose this and solve it. I don’t have much experience with tiktok ads. submitted by /u/Alicicek03

Reddit ecommerce 238 2023-09-17

I saw a post similar to this one so i wanted to try it out. Need advice for any possible improvements i could make to improve my ecom store. I started running ads 25 July and only had 9 sales.

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I saw a post similar to this one so i wanted to try it out. Need advice for any possible improvements i could make to improve my ecom store. I started running ads 25 July and only had 9 sales. this is the store: www.litiolights.com I am 19, and started getting into ecom start of last year. Then started trying to build something start of this year. I currently just use FB ads, and have spent about 1.5k on ads. I built the store through shopify and i made the logo with Adobe illustrator. All the images were taken by me using my broth…

Reddit ecommerce 135 2023-09-15

What should I work on until I get product photos taken? Only getting new customers through word of mouth, not through ads.

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What should I work on until I get product photos taken? Only getting new customers through word of mouth, not through ads. I’ve somehow managed to write a bunch of good, relevant ads that get a CTR of 3-5%. But those clicks aren’t converting to sales. A professional product photography session has already been scheduled, and I’m working on getting some customers to put up reviews, so what else should I improve until then? Some info about my business: I design minera…

Reddit ecommerce 126 2023-09-15

Google Ads help

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Google Ads help I recently took over a web store and I’m working to get my arms around things. In inventory I have several boot sizes in the margins (such as Men’s 7 or 7EE). Is there a way to structure google ads to limit searches to a specific size? I don’t want to pay for traffic for the majority of customers looking for the boots in average sizes which I do…

Reddit ecommerce 151 2023-09-14

Question regarding managing ads and how to determine whether or not to close an ad

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Question regarding managing ads and how to determine whether or not to close an ad ​ Cost CPC (Destination) CPM Complete Payment ROAS Impression Clicks (Destination) CTR (Destination) Conversions CPA CVR (Clicks): Cost Per Results 15.28 0.06 3.28 5.89 4652 237 5.09% 3 5.09 1.27% 5.093 16.92 0.05 2.54 6.5 6673 332 4.98% 3 5.64 0.90% 5.64 So im advertising on TikTok and I’ve got two ad sets above and inside each ads…

Reddit ecommerce 211 2023-09-14

LPT How to skip YouTube ads

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LPT How to skip YouTube ads Just found out by accident earlier today, loading up a video. If you get hit with ads click over to shorts then back to the video and there shall no longer be ads. Not sure how well it works yet, so far it’s skipped the ads every single time (regardless of whether or not I’m past the 5 second mark) not sure if I’m the first to discover this eith…

Life Pro Tips 155 2023-09-12

Facebook Ads randomly fell off a cliff, not sure what to do

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Facebook Ads randomly fell off a cliff, not sure what to do Anybody else experiencing this the past few days? I’ve spent about $7k or so on FB this year because it’s been overall fantastic. Pretty much mainly for Instagram. I usually run broad and a warm retargeting ad set together, sometimes just broad. I always do well. But lately, it’s been extremely bad. I’ve tried new creatives, I’ve tried old creat…

Reddit ecommerce 216 2023-09-10