On this day in 1964, the Beatles made their first appearance on “The Ed Sullivan Show”, live from New York; broadcast draws 73.7 million television viewers. Hard to imagine that kind of non-sports viewership now.

On this day in 1964, the Beatles made their first appearance on "The Ed Sullivan Show", live from New York; broadcast draws 73.7 million television viewers. Hard to imagine that kind of non-sports viewership now. submitted by /u/ericfleising

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