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How do you handle urgency in a winning offer?
How do you handle urgency in a winning offer? We've come up with a hero offer that seems to do well for us. 'Buy 4 Get 15% Off. Buy 6 Get 20% Off." How do you all use urgency in your hero offer, if you do? We hate limiting the offer to a once a month, or something similar, thing because it seems to do so well at both converting and increasing AOV. Would you just remove any sort of urgency p...
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