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+31% conversion rate increase 😦 Small change, BIG 🚀 results
+31% conversion rate increase 😦 Small change, BIG 🚀 results A client of mine who is a big Shopify food store (300k monthly users) just launched an experiment using my platform, moments ago. THIS is the beauty of AB testing: 🧪 Variant A (control): Displays "New Products" category on home page: Traffic: 90% Visitors: 1023 Add to carts: 443Conversion rate: 42%Uplift: baseline ✨ Variant B: Hides "New Produc...
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