For American (US) consumers, what is an online shopping offer strategy that actually works?

For American (US) consumers, what is an online shopping offer strategy that actually works? Hi everyone, I'm new here and my current job involves developing a marketing strategy for customer offers and buybacks for the official website of a brand that specializes in home appliance products, targeting the US market. Currently, there are only online shopping channels. We have previously tried to set up a membership and points system, off...

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