Conversion Rate Calculation?

Conversion Rate Calculation? I am trying to assess how much ad spend I can realistically spend before making a sale, assuming a conservative 5% Conversion Rate. This would then allow me to work out profit margins after later factoring in shipping etc. * I have a product for sale at retail price for example of £10. * CPCs are £0.27p. * If we assume a (conservative) 5% Conv...

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