Are We Investing Too Much in Marketing Technology?
Are We Investing Too Much in Marketing Technology? ChatGPT would introduce this topic by talking about the vast and swiftly expanding landscape of marketing technology. And it would be right to do so. According to Scott Brinker at chiefmartec.com, we’ve seen a 500 percent increase in MarTech solutions over the past decade. And ironically, thanks to ChatGPT and AI, we’re poised to see