Confused by manufacturers description of equivalent?

Confused by manufacturers description of equivalent? Hi everyone, I'm learning all about crop factors as I am transitioning to FF from APSC. I'm browsing lenses and I'm confused by Sony's descriptions of "equivalent" The SEL50F25G (50mm FF) says it's 75mm equivalent for APSC. However, E 70–350 mm F4.5–6.3 G OSS (APSC) it says 105–525 mm equivalent. I'm confused why both numbers are being multipli...

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