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Discuss : mass brands vs high value brands.
Discuss : mass brands vs high value brands. If you have a 'mass' brand then discounts and sales can work to promote the brand and also help get rid of sitting around inventory. But if you want to project a high value brand you should never ever do a sale or a discount or offer coupon codes. It will always without a doubt drop the value of your brand. it subtly tells people that your produ...
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