If AI takes over ad creation, copywriting, and targeting, what’s left for e-commerce brands to compete on?
If AI takes over ad creation, copywriting, and targeting, what’s left for e-commerce brands to compete on? With AI potentially automating things like ad copy, creative design, and ad targeting, it seems like anyone could launch optimized campaigns with minimal effort. Does this level the field for small businesses, or just make the competition tougher? And if this shift is inevitable, what’s the best way for e-commerce brands to adapt? Should we focu...