Decent CTR but few purchases

Decent CTR but few purchases This week I launched a hand wash for home cooks (it neutralizes cooking odors like garlic) and have started running ads. I’m seeing decent click-through rates of nearly 4% on my ads, but then I’m seeing 90% drop-off rates from landing page to view content and again from view content to purchase. I’m very knowledgeable about Meta ads (was on th...

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