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Top selling brand in UK with 6-8% CVR with Meta – just launched in USA and almost 0% CVR – why?
Top selling brand in UK with 6-8% CVR with Meta - just launched in USA and almost 0% CVR - why? Hi all, We have a CBD drink business in the UK called Little Rick (www.littlerick.co.uk) - we run ads on Meta and are achieving around a £22 CPA with about a 6-8% conversion rate. We just launched in the US with one of our flavours only, with a very similar LP & website, and very similar ads. Here are our metrics for the US ads so far: CPM: £30 ...
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