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Importance of a story for a clothing brand/apparel ecommerce store.
Importance of a story for a clothing brand/apparel ecommerce store. Is it really necessary? I do not understand what this whole thing about 'Oh but you must have a story'...? Why? WHat is the story..? A 21 year old that just wants to hit 6-7 figures and experience financial freedom.. WHo cares about that? What is the actual importance of a story, what is that story, where do I come up with such story, WHO EVEN...
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