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Facebook and Instagram’s ‘pay or consent’ ad model violates the DMA, says the EU
Facebook and Instagram’s ‘pay or consent’ ad model violates the DMA, says the EU Image: The VergeThe EU has formally charged Meta with violations of its Digital Markets Act (DMA), marking its second such charge in as many weeks. The European Commission writes in a preliminary ruling that the “pay or consent” advertising model that launched last year for Facebook and Instagram users runs afoul of Article 5(2) of the DMA by no...
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