TopHot
When valuing companies, are brands worth more?
When valuing companies, are brands worth more? I often read that e-commerce businesses are usually valued at around 3x annual profit. Does this also apply to established brands with a following? For example, if you have two companies:
Fashion brand, sells on shopify mostly, well known brand, loyal following, 1 million profit per year Amazon seller, lots of different products not necessarily...
Category:
