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BMW’s Next Car Launch Is Happening In Fortnite
BMW's Next Car Launch Is Happening In Fortnite For a long time now, Epic has been pushing Fortnite has more than a game. It’s the metaverse, it’s a platform, it’s where all of culture is going to happen from here on out. Other companies, it seems, are buying into the idea — at least BMW is, by debuting its new compact crossovers on a custom in-game island.
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