How do I Keep Consistent Revenue and Market Outside Social Media?

How do I Keep Consistent Revenue and Market Outside Social Media? I started my online business May 2022. I sell toy guns in the US. Year to date I've generated a little over $100k in sales. 100% of my sales have been through organic social media posts. I have over 1 million followers on my business TikTok account, which is my biggest accomplishment for sure. My friend was telling me that, organic social media ...

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