I just got back into FB advertising. It has gotten a LOT better imo, more profitable somehow, but can we talk about something? …. I can’t be the only one seeing this stat in my “Audience Reached” section … 60% are 65+!
I just got back into FB advertising. It has gotten a LOT better imo, more profitable somehow, but can we talk about something? .... I can't be the only one seeing this stat in my "Audience Reached" section ... 60% are 65+! My ads are reaching 50-60% people who are OVER 65 years old. I am not going to read anything into it. I just think it's interesting... and it speaks for itself. But it's hard to believe that the percentage is that fricken high. But maybe it's just my ads?! The algorithm?! Any other fb advertisers able to weigh in?
submitted by /u/jawanda ...