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Ecommerce Facebook campaign breakdown: from 1.07x to 2.95x ROAS and a deep dive into the changes that made it happen
Ecommerce Facebook campaign breakdown: from 1.07x to 2.95x ROAS and a deep dive into the changes that made it happen I started managing a Facebook ad account recently that was already spending a few hundred dollars per day in ad spend. Usually when I take over an ad account that already has some campaigns in it, I like to leave some of them on alongside my new campaigns. I do this for a few different reasons but the main reason is just in case the new campaign...
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