UGC Content Creators vs Social Media Managers: What CMOs Need to Know
UGC Content Creators vs Social Media Managers: What CMOs Need to Know CMOs have had a lot to contend with lately. Should we use AI? Is ChatGPT a good content creation tool? And what on earth is happening over at Twitter (X)? So, as a CMO you might be reading this and thinking, “Seriously, what now?” Are UGC content creators replacing social media managers? Or should we