Twitter impressions – what exactly are they? (I have conflicting descriptions).
Twitter impressions - what exactly are they? (I have conflicting descriptions). I would be greatly appreciative of any info or clarification you can provide! Twitter describes impressions as, “Times a user is served a Tweet in timeline or search results.” (Quote from: https://help.twitter.com/en/managing-your-account/using-the-tweet-activity-dashboard). I have a dataset I acquired from a company called Brandwatch and they ...